Term Paper on Fm Radio of Bangladesh

This narrative is based on the take after on the opinion virtually FM revolution in Bangladesh. As our telephone line requirement was to prep be a term paper based on curriculum vitae so we project selected FM industry as our project area. FM industry has interpreted a unalike look in our field now-a-days with the launch of triad orphic FM point. So the recent craze or universality of FM send is a in truth contemporary issue and back end be referred as FM revolution. Therefore, we decided to conduct a sentiment to kick in out which is the well-nigh ordinary FM station and wherefore?As intercommunicate at present, intercommunicate particularisecommunication Foorti and wireless Amar are closely harked so altogether in on the whole of our minds for look were asked regarding these three whatsoever private FM post. We surveyed 25 muckle senile from 15 to 27. Our questions were set in a manner so that we raft flummox out which is the al most(prenom inal) touristed FM station among radio set set Today, radio set Foorti and radio receiver Amar and savvy down its familiarity. We believe studying the popularity issues of FM stations would give us a comprehensive realizeing of the authentic communication pattern in the media and it give expand our learning of this course of Business Communication.We drive home divided the objective of this state into 2 parts. wiz is general and the other is more precise. These objectives are say to a lower place frequent Objectives General objective of this report is to conduct a survey to identify out which is the most popular FM station and why. To equalise this finish we conduct a survey on 25 mountain antique from 15 to 27. harmonise to the impression of the survey we have developed this report. During our survey we spirited to beneathstand some specific criteria which can be regarded as our specific objective. These are as follows Specific ObjectivesTo find out the m ost popular FM station and argue behind its popularity we specified our querier to the criteria as follows Rating of popularity Major criteria for popularity General speak outs of listeners Suggestions We have collected our data from twain primary solution and secondary source. We have mostly used our textbooks and the net as the vehicle of the secondary source. In addition for our primary source of information we have conducted a survey on 25 heap decrepit from 15 to 27. Then we have studied the gathered entropy and find the actual information of our project.We also use some graphs and tables to demonstrate data in a grouped manner. We believe that the prospective scope of this report can be of very wide range. As FM industry has proved to be a promising sector in media of Bangladesh so knowledge of popularity trends of this sector is very helpful regarding to conduct future research. Our report also provides a clear and specific idea of the latest weapons platform have gots of FM stations, complains and suggestions of listeners. So for developing a popular FM station this report can provide innovative ideas and suggestions after hike research.We acknowledge that our report is not a comprehensive representation of all the information regarding FM industry. These discrepancies are primarily due to the fact that our aim was to conduct a report which is very short and precise. So we scarce put focus on our specific objectives. As a result we put accent mark on lately launched three private FM stations. As our sample size of the survey was also very a few(prenominal) so it is natural that we have able to cover a very precise and specific area regarding this report.Regardless, we have furnished the report to the scoop out of our ability and we are willing to change any(prenominal) part of our report in light of new and credible information. Chapter Two Recent propagation have seen an upsurge in FM industry in Bangladesh. specially Private sector FM (frequency modulation) band receiving set impart are becoming popular with the great deal in and around the capital of Bangladesh city, chiefly to the students and young generation, for their differences in the presentation style and variation in news show and other computer programs.Apart from the in-house listeners, many of the youngsters, who were used to carry MP3 players, now listen to medical specialty and news on the FM radio-enabled mobile phone sets. A disputation of Bangladeshi radio stations is given below National Bangladesh Betar FM Stations piano tuner Today FM 88. 0 piano tuner Foorti FM 89. 6 piano tuner Amar (Uniwave) FM 101 ABC (coming soon) Radio Metrowave Online drift Radio ONIYOM Bengali Live Classic Streaming But among all these stations recently launched three FM band stations Radio Today, Radio Foorti and Radio Amar are mostly listened by general plurality.These stations are currently on air with 100 kilometers radius that covers capita l of Bangladesh and surrounding 15 districts. Because of the variety of contents, new way of presentation and technological superiority, FM radio is gaining popularly despite the operation of a play of television channels. Radio Today (FM 89. 6) the kingdoms first 24-hour radio station went on air on September 16. Radio Foorti, the countrys second 24-hour radio station and first cheer and gambling radio, went on air on September 21. Radio Foorti is comminutedly for entertainment and fun. Radio Amar has been launched recently.Apart from these stations, another privately-owned FM band radio stations Ayna publicise Corporation are coming on air soon with a challenge to make radio popular with the people in Dhaka and its adjoining districts. In developed countries, radio is still a very popular medium of entertainment and news and the objective of the authorities of the radio stations is also take radio to that level of entertainment art. In those countries, Radio is still a big part of their lifestyle, and in our country a niche has been carved recently for radio in the paddy wagon of the people.Sakib, a student, give tongue to Earlier I would carry a MP3 player. without delay I just use my mobile phone set to listen to music and the news updates. Radio Today simultaneously airs information and entertainment, which the authorities term infotainment. It covers news and views on political events, sports, education, descent and commerce while Radio Foorti broadcasts music, blether show, reputation show, ads and live programs of pure entertainment. Out of 2. 3 crore people in 16 districts, FM radios target audience include school, college and university students, housewives and executives.Age limit of their target audiences ranges mingled with 16 years and 40 years. Persons aged over 40 years may also be listeners if they are still young in spirit. With the huge response of listeners these private FM stations are provision to be expanded throughout the country. As Radio Today, Radio Foorti and Radio Amar are mostly listened so all of our questions during survey were asked regarding these three private FM stations. We surveyed 25 people aged from 15 to 27. Our questions were set in a manner so that we can find out which is the most popular FM station among Radio Today, Radio Foorti and Radio Amar and why?According to our survey we have gathered some statistical data and we have canvass those data graphically and came to some assumption. Findings of our survey will be explained throughout the report. To find out the most popular FM station among the most listened Radio Today, Radio Foorti and Radio Amar we conducted a survey on 25 people aged from 15 to 27. We have nimble a structured questioner in order to get the information easily and quickly. We had in total 8 questions in our questioner which were asked essentially to find out some specific criteria.In order to rid of biasness we set two opinion based questions as open questions. After finish survey we gathered some statistical data and we have probed those data graphically. Our entire survey can be divided into quaternary parts. This are- These parts are briefly discussed below with necessary graphs and tables initiatory two questions of our survey were asked to judge the popularity of FM stations. We tried to find out the most popular FM station among the most listened Radio Today, Radio Foorti and Radio Amar. Our 1st question was- How do you feel about listening to radio?Options Awesome Good Ok Bad The response to this question is shown below graphically So from this graph we can understand that 12% of people from our survey said awesome, 60% said well (good), 20% said ok and only 8% said badly as their feelings about listening to radio. 2nd question was- Which station do you bid most? Options Radio Today-89. 6 FM Radio Foorti-88. 0 FM Radio Amar-101. 0 FM The responses to this question are shown below graphically Among 25 people 7 said tha t they alike(p) Radio Today-89. 6 FM, 14 like Radio Foorti-88. 0 FM and 4 people like Radio Amar-101. FM. So from these two graphs we can easily understand that FM radio is very popular among most of the people and Radio Foorti-88. 0 FM is the most popular FM station among the most listened three private FM station. Radio today is the 2nd most popular FM station fit in to our survey. To analyze and understand the criteria for popularity of the FM stations we interviewed a several questions during our survey. These questions can be categorized into different topics. These matt questions are explained graphically below with the responses FeaturesFM stations use a egress of attractive tools for their listeners which can be referred as features. These features include program features, Radio Jockey, songs, information, flexible accessibilities etc. To find out the most popular feature we set the 3rd question in our questioner as- Why do you like your pickred station? Options Progra m features Radio Jockey tractile accessibility Songs Information Among 25 people 8 said that they prefer Program features, 6 people prefer Radio Jockey, 4 people chose songs and 2 people chose information as their main reason behind likings about FM station.Again 5 people listen to their preferable FM station as this media of entertainment and information can be accessed flexibly from mobile, MP3 player and even car. So for them their popular FM station is like because it does not require sitting in front of television or at any fixed place. They can easily tune to their favorite station at home, work or even at roads. These data are shown below graphically So from this graph we can understand that program feature is the most popular feature among the listeners of FM channels.To find out what type of program is most popular we asked another question during our survey- Which type of program of FM do you like most? Options informative Celebrity show & Talk show Request show (SMS d isplace segment) Quiz contest Among 25 people 2 people like informative show, 11 people like celebrity show & whistle show, 7 people like request show and 5 people like quiz contest show most. This information is represented graphically below So from this graph we can assume that celebrity and talk shows are most popular at FM. Sound QualityAs FM channels are enjoyed through listening so quality of exit is a matter of consideration for popularity of FM stations. To find out how the listeners are reacting to the headphone quality of versatile stations we asked two questions. These are as follows- Which stations reasoned quality seems better to you? Options Radio Today-98. 6 FM Radio Foorti-88. 0 FM Radio Amar-101. 0 FM Among 25 people 13 people said that sound quality of Radio Today is better, 7 people said sound quality of Radio Foorti is better, 5 people said sound quality of Radio Amar is better.This information is represented graphically below So from this graph it is clear that sound quality of Radio Today seems comparatively better to the majority. To analyze which is authoritative to listeners in terms of choosing preferable station we asked another question- Which is important to you in terms of choosing your preferable station? Options Sound Quality Program Features two From these options 6 persons chose sound quality, 12 persons selected both and 7 people selected program features. This information is represented below graphicallySo from this graph we can easily understand most of the people prefer both sound quality and program features. In order to avoid biasness, in our questioner we have included an open question stated as- Any complain against FM stations? We have received various opinions as answers for this question. 12 people said that advertisement on FM is very irksome, 5 people said that there are lack of certain programs much(prenominal) as special program for children and aged people, religious program etc, 8 people complained tha t there is no access from rural area.These numeral value are represented below graphically In order to avoid biasness, in our questioner we have included an open question stated as- Any suggestion for FM industry? We have received various opinions as answers for this question. 8 people said that some specific program should be included such as- rush info, education tips etc, 12 people said FM should be expanded throughout the country and 5 people said that more FM stations should be launched. These numerical values are represented below graphically Chapter ThreeOn the basis of our survey and analysis conducted in previous chapter we are finally enriched with some invaluable findings regarding FM industry. These findings are listed below FM channels, specially the private FM stations have become popular now-a-days. Majority (92%) of the people whom we have interviewed during our survey feel positive about listening to radio. Among the three recently launched private FM station Rad io Foorti is most popular and Radio Today is second most popular FM station according to our survey.Likings about program feature are the most popular reason for preferring individuals favorite FM station. The second common reason for listening to favorite station is attractive and arouse Radio Jockey. some other important reason for choosing a favorite radio station as a media of entertainment is its flexible accessibility. According to our survey among different programs celebrity and talk shows are most popular. The least popular is the informative features. According to our survey we have found that sound quality of Radio Today seems better to the majority.On the other hand most of the people put emphasis both on program features and sound quality. So Radio Foorti becomes the most popular FM station satisfying all these criteria as a result of our survey. The most general complain that we have came across is against boring advertisement on FM. Most of the people have recommend ed expanding these FM stations throughout the country. On the basis of the general complains and suggestion of listeners that we came across during our survey we would like to recommend a few points to the FM industry as a whole.These recommendations are- Advertisements on FM should be made more interesting as majority of the people (48%) whom we have interviewed have complained against boring advertisement on FM. Some specific program, for example- special program for children and aged, religious program, career info, education tips, political talk shows should be introduced on FM to meet the listeners demand. FM stations should be expanded throughout the country so that it is accessible from anywhere. FM industry has been focused under the lime light recently.Introduction of three private FM stations have created a new craze among young generation specially. This popularity can be referred as FM revolution. Throughout this report we have tried to analyze the statistical data gathe red during survey. We aimed to find out which is the most popular FM station and why? The result of our survey is that the most popular FM station is Radio Foorti as it has been able to create a good harmony with the listeners. As our sample size of the survey was vey modest so it is natural that this result could be vary while appraise on large number of people.Again the people we have interviewed are aged from 15 to 27. So they mainly represent the young generation. Surveying on different age group may result in different answer. So we acknowledge that due to these limitations stated above there some variation might arise. Regardless we will retract or transmute any part of this report or recommendations if that may contradict with any real information. www. radiofoorti. fm (accessed date 1st April-21st April) www. radiotodaybd. fm (accessed date 1st April-21st April)